New Zealand SEO firms: White-hat and Black-hat SEO

As you understand, in any business, along with legal methods, not entirely legal or generally prohibited ones may appear. And SEO in New Zealand is no exception. The following methods are distinguished here:

White-hat SEO optimization

A completely legal method in which the work is aimed at improving the quality of the site by improving all of the above parameters. This is a huge work that sometimes requires a lot of knowledge, but the result is worth it.

Gray optimization

A set of methods that, although not directly prohibited by search engines, are still somewhere "on the verge" of what is permitted. For the use of such methods, you can fall under the filter.

Black-hat SEO

Using methods that are prohibited by search engine rules. Sooner or later, the site gets filtered or banned. These methods include, for example, doorways.

Conclusion

So, we tried to figure out what SEO companies in New Zealand are the best ones and optimization is and why it SEO needed. But nevertheless, you probably still have questions "How to start promoting a" young site "(for example, a landing page) yourself?" Here is a list of steps to start with (we will tell you in detail about each of them in the following materials):

Competitor analysis. An important stage at which you will decide whether to create a website on this topic at all.
Collecting the semantic core. Your future site should fully cover all topics.
Semantic core clustering and site structure development. Clustering is often ignored at the stage of website development, which then leads to many redesigns.
Correction of technical errors, compiling a competent robots.txt, monitoring the status of the site.
Preparation of text based on the semantic core, selection of high-quality photo and video content.
Working out commercial factors - it is extremely important to provide the user with the functionality of a quick purchase or contact with you
Analyzing and improving user behavior. Elimination of complexities.